Justin Bieber is reportedly his “authentic self” in his new album, “Swag,” following his split from Scooter Braun. The singer made his surprise comeback on July 11 and dropped his latest project, which is already making waves on the internet. Beliebers have been basking in the Canadian musician’s fresh music, and the early reactions are full of praise. A new report has now suggested the reason behind this album sounding “so honest and vulnerable.”
Justin Bieber wanted to split from Scooter Braun and team for a long time, ‘source’ claims
Justin Bieber’s latest album, “Swag,” is already a hit among fans, as the internet is full of positive reviews. According to new claims, the music sounds especially different because it comes after the 31-year-old singer’s split from his longtime manager, Scooter Braun, in 2023. Rolling Stone exclusively learned from a source that “Swag” is “the most pure version” of Bieber that “we’ve ever seen musically.”
They explained stated the pop star was “able to be his true, authentic self.” The source explained that he “didn’t have any additional voices trying to steer him in a certain direction” while working on his latest project. Bieber’s new music reportedly is “so honest and vulnerable” because it is the “first time” in his career that he was “able to have 100% creative freedom.”
The Rolling Stone source also claimed that Bieber wanted to part ways from Braun and his team for “so long.” After becoming “fully free,” the “Baby” hitmaker reportedly was able to “create the best body of music he’s ever made.” According to the source, this is because Bieber did not have to “stress about creating the perfect single, or perfect album.”
Meanwhile, Braun, too, praised Bieber’s new musical work. Following the album’s release, the 44-year-old businessman took to his Instagram Story to gush over the project. Billboard reported that Braun wrote, “This is without a doubt, the most authentically Justin Bieber album to date.” He added, “It’s beautiful, raw, and truly him.”
Braun continued to recall working with Bieber and “witnessing his growth for almost two decades.” The investor wrote, “He’s poured his soul into this project, and you can feel it in every single run.”
Originally reported by Shriya Swami on Reality Tea.