Apple reportedly has plans to adopt Samsung’s 200MP camera tech for the 2028 iPhone lineups. A new investor note hints that the American tech giant intends to revolutionize smartphone photography by borrowing one of its competitors’ strengths.
Apple might upgrade to Samsung-style 200MP cameras
Apple has set its sights on Samsung’s 200MP camera tech for its future iPhones. According to a report from investment bank Morgan Stanley, Apple reportedly has plans to add high-quality camera tech for its 2028 lineup of iPhones. If it works out as planned, the 2028 iPhone series will then be known as the iPhone 21 series (via India Today).
However, this isn’t a new development. Last year, Digital Chat Station claimed that Apple was internally testing a 200MP camera for its future batch of iPhones. Unfortunately, at the time, Apple had not chalked out a definitive plan regarding this new development. The new Morgan Stanley framework offers tech-savvy customers a more tangible timeframe to put their ambitious plan into action.
Currently, Apple employs 48MP sensors across all rear cameras on the iPhone. This includes the main, ultra-wide, and telephoto lenses as well. Apple initially used 12MP camera tech and eventually leaped to 48MP sensors. It began with the main iPhone camera, and eventually, they began using this for other lenses as well.
According to the Morgan Stanley report, the American tech giant fully intends on sticking with the current megapixel count for the next few generations at least. Interestingly, according to the report, Apple’s tech rival Samsung will supply the coveted 200MP sensor for the 2028 batch of iPhones.
Apple and Samsung may be fierce competitors in the smartphone market. However, the two tech giants have quietly collaborated over technology. Samsung already supplies several crucial components for Apple devices. The report also states that Samsung could manufacture these camera sensors at its facility in Austin, Texas. This also aligns perfectly with Apple’s strategic efforts to focus on component production in the US.
